Our Audiences and Insights Officer, Rachel Miller, provides practical support for museums to understand their existing and potential audiences and how to engage them.

Rachel runs the South West Visitor Insights programme, a suite of tools that offer museums a flexible, sustainable and light-touch approach to understanding their audiences.  South West Visitor Insights allows museums to build a framework for audience development planning and delivery. This is delivered with tailored advice and practical support on gathering data and using insights to engage and grow museum audiences.

Rachel can support you with:

  • Detailed and bespoke advice on audience development and planning
  • Support and site visits for audience development scoping
  • Connecting museums with national support networks
  • Signposting to our resources and relevant sector information

Rachel provides training through our SW Museum Skills sessions and museum county networks.

If you would like more information on how we can support your museum’s audience and insights work please get in touch.